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McCann Health

Augmented Reality

Augmented reality (AR) is a camera-enhanced view whereby ‘virtual elements’ are overlaid onto a real-life setting. Traditionally used with tablet or smart phone, experience will be further enhanced over the next year with the use of AR glasses. The ‘virtual elements’ can consist of 3D models, video and web information. and they are read from a marker placed on any form of printed leave-piece.

At a recent congress we implemented a 3D printed heart to complement the AR experience.

Motion Graphics

We have experience in creating animated sequences to bring scientific messages to life. This can be educational, engaging or humorous according to the needs of the audience. This can bring emotional content to scientific messaging and can be in the form of video footage or animations.

Virtual Reality

We create immersive virtual reality (VR) apps for conferences and mobile devices. We have experience in delivering projects for both Oculus Rift and Google Cardboard, as well as experimenting with other VR solutions.

VR allows both your audience to play, explore, experience, and engage, and you to create power messages and experiences that leave lasting memories  for a brand.

Immersive Interactive

Igloo-like domes have been used to immerse the observer in 360-degree content. We have produced VRcontent that has been repurposed for multiple users.

This is ideal for either conferences or dedicated innovation spaces, and useful for targeting multiple users in a group environment and for interactive eLearning.

Mode of Action

We produce highquality modeofaction videos, from concept stage to storyboarding, and finally production

Risk Assessment Tools

There is no shortage of data to show that there is a steep rise in healthcare spending on illnesses and conditions that have an element of lifestyle choice.

Risk assessment tools can be used to demonstrate to patients their level of risk for a particular condition and therefore promote improved communication with their healthcare practitioners (HCPs), extra motivation to change some of their lifestyle choices, and behavior change in other ways.

Risk assessment tools are useful when the risks of becoming a patient for a certain condition are a combination of controllable risks and uncontrollable risks.

Interactive Posters & Books

These posters are usually delivered via HD resolution touchscreen devices or as standalone apps. Usually created to make existing scientific content more enduring and memorable.

We can also convert scientific posters to mobile-friendly versions via a variety of methods, including interactive PDFs and responsive frameworks.

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Macclesfield
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Completely Customer focused

We strive to build trust, understand your needs, and add value in every aspect of our work

“Well done is better than well said”

Benjamin Franklin

Who we are

McCann Complete Medical is a group of expert agencies delivering customer insight and evidence generation, regulatory support, strategy development, medical communications and multi-channel stakeholder engagement.

We’re passionate about everything we do and that’s just one of the reasons why we enjoy lasting relationships with people in the world’s top healthcare companies.

Being part of McCann Health and the wider network gives us access to a broad range of specialist expertise and a worldwide network of local offices, which is a benefit to our clients and to our employees.


Our People

Our agencies

McCann Complete Medical brings together a unique group of agencies providing insight-led, evidence-driven strategy and communication for clients in the pharmaceutical, biotechnology, and related sectors.

Through our agencies, we deliver world-class solutions in strategic consultancy, medical communication, real-world evidence, regulatory support and multichannel excellence.

Click below to explore the individual companies

What we can do for you

McCann Complete Medical is a group of expert agencies delivering customer insight and evidence generation, regulatory support, strategy development, medical communications and multi-channel stakeholder engagement.

We’re passionate about everything we do and that’s just one of the reasons why we enjoy lasting relationships with people in the world’s top healthcare companies.

Being part of McCann Health and the wider network gives us access to a broad range of specialist expertise and a worldwide network of local offices, which is a benefit to our clients and to our employees.

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McCann Complete Medical started life over 20 years ago and quickly became one of the leading medical communication agencies. Our culture was founded on a set of progressive values – openness, respect, flexible family friendly working-, and a desire to embrace change. But focusing on the needs of our clients has always been our number one value. Our success and heritage was initially built upon a large, strong editorial and scientific capability, dedicated to delivering high-quality outputs on time and on budget. As we have continued to evolve, we have strengthened our client service and commercial expertise and added creative, digital, strategic, and market research capabilities to our offering.

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